We’re in the process of developing a bar code promotion for a client and while I can’t share the details just yet I can share with you something I came across recently that you may find interesting if you were wondering how to use bar codes and SMS in your next promotion.
Repo Men, which opens [...]
User Generated Content (UGC) can be used to engage customers, power contest site traffic and create high levels of site stickiness. With webcams and video enabled phones, everyone has the opportunity to become a video producer.
The Promodem Content Management Dashboard can be used to manage and deploy rich, user generated content in a timely manner. [...]
We’re starting to see a strong correlation between brand engagement via social media activity to a company’s financial performance. I think what a lot of brands are missing when using facebook and twitter is the “What’s in it for me”. There has to be some substance to the dialogue between brands and consumers?
According to a [...]
This is a a pretty impressive undertaking, and one of the most unique and involved social media marketing and travel campaigns we’ve ever seen.
Coca-Cola’s social media Happiness Ambassadors are on a mission to find happiness in the 206 different countries that sell Coca-Cola products throughout the world in 2010.
With the campaign, Coca-Cola is tapping regular [...]
Ever on the lookout for new mobile apps we came across this one for Pizza Hut.
Pizza Hut announced that it has generated more than $1 million in sales from its iPhone and iTouch application within three months of launch. The app, which enables users to order pizzas and other foods as well as play games, [...]
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